“Our CD said that my copy saved an entire campaign. I might ask about adding ‘Copywriter’ to my title. Wayne, you’re stellar!”

“If you are a designer or other creative looking to improve your writing/ concepting skills, don’t miss this workshop!”

“I’ve never been to a workshop where I actually got what was promised — and then some.”

“An incredible experience. Worth every penny. And no, I’m not getting kickbacks. Wayne’s just that good!”

“I now have the tips, tools and process to become a better writer.”

May 18, 2012
McKinney Place
Dallas, TX

WRITE MORE GOOD:
Copywriting for
Visual Thinkers

7% LEARNING TO WRITE.
93% LEARNING WHAT TO WRITE ABOUT.

Good copywriting — and good communication — sends a message. So while this workshop will give you some tools and techniques for writing effective copy, it’s really more about developing, defining and delivering a clear and meaningful message.

The content is presented in familiar “steps” that mirror a designer’s problem-solving process. For each step, there’s a brief lecture with examples. Then, you get to write. After that, you get to share your work with the group and learn from their feedback.

ITINERARY